{"title":"FEND","description":"\u003cp\u003eFEND make helmets that fold — flat enough for a tote bag or a desk drawer, which quietly solves the biggest reason people don't wear one. New York-designed, properly certified, and a favourite with commuters who refuse to carry a plastic bowl around all day.\u003c\/p\u003e","products":[{"product_id":"fend-super-helmet","title":"FEND Super+ Folding Helmet","description":"\u003cp\u003eFEND's flagship folding helmet — it collapses flat enough to slide into a bag, so you stop having that argument with yourself about carrying one. Proper certified protection, genuinely clever engineering, and it looks sharp unfolded too.\u003c\/p\u003e\u003cp\u003eAt the time of writing, it's $139 at Cleverhood — about £103.\u003c\/p\u003e\u003cp\u003e\u003cem\u003ePrices are estimated only. This product is not available to buy from Velorution but you can buy it directly from the brand by clicking on the link above. Velorution may receive a small affiliate commission if you make a purchase via this link, at no cost to you. This helps to keep the wheels of Velorution turning. \u003ca href=\"https:\/\/velorution.com\/pages\/about\"\u003eLearn more about how Velorution works here.\u003c\/a\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"FEND","offers":[{"title":"Default Title","offer_id":57024595362116,"sku":null,"price":103.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0828\/7472\/8772\/files\/Main-FEND-Super-Plus-Carbon-Black.jpg?v=1784639645"},{"product_id":"fend-one-helmet","title":"FEND One Folding Helmet","description":"\u003cp\u003eThe helmet for people who don't carry a helmet: FEND's One folds to roughly half its size, small enough for a tote or desk drawer. Certified, comfortable, and the reason \"I didn't have it with me\" stops being true.\u003c\/p\u003e\u003cp\u003eAt the time of writing, it's $119 at Cleverhood — about £89.\u003c\/p\u003e\u003cp\u003e\u003cem\u003ePrices are estimated only. This product is not available to buy from Velorution but you can buy it directly from the brand by clicking on the link above. Velorution may receive a small affiliate commission if you make a purchase via this link, at no cost to you. This helps to keep the wheels of Velorution turning. \u003ca href=\"https:\/\/velorution.com\/pages\/about\"\u003eLearn more about how Velorution works here.\u003c\/a\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"FEND","offers":[{"title":"Default Title","offer_id":57024595394884,"sku":null,"price":89.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0828\/7472\/8772\/files\/Main-FEND-One-Black.jpg?v=1784639646"}],"url":"https:\/\/velorution.com\/collections\/fend.oembed","provider":"Velorution","version":"1.0","type":"link"}