June 2015

  1. Velorutionary - Soheb Panja

    Velorutionary - Soheb Panja
    Soheb came into our store having sold his road bike on eBay after, in his own words, “failing to embrace the necessary maintenance and lycra that it required”. He also had a six-year-old folding bike that he felt wouldn’t withstand the pressure of a longer commute. So he was looking for a new bike that would be easy to maintain...
  2. Velorutionary - Chris Weightman

    Velorutionary - Chris Weightman
    What do you do?I’m an industrial designer. How long have you been cycling? I moved to London about eight years ago, and I’ve been cycling for most of that time. What bike are you riding now? A Moulton TSR 2. How many bikes have you owned? Since being in London I’ve had six. My friend had a BMX that...
  3. Velorutionary - Miranda Smith

    Velorutionary - Miranda Smith
    What is your experience of going into a cycling shop? Well, when I came into Velorution they were just so enthusiastic – they kind of captured my whole spirit of cycling, really. You only have to look in the shop and see what they’re selling and you think, “OK, these guys are really looking at different stuff here.” The big...
  4. Velorutionary - Derren Brown

    Velorutionary - Derren Brown
    What do you do for a living? Not quite sure. Magic, mind-reading, I paint a little – the usual. How long have you been a cyclist? About two weeks! What are you riding now? A beautiful little fold-up Kansi. How many bikes have you owned? As an adult, just that one, and a Johnny Loco for a few days before...
  5. Velorutionary - Suzy Salt

    Velorutionary - Suzy Salt
    What do you do for a living? I'm an actress and my acting name is Suzanne Burden. My married name is Suzy Salt, which I think would have been a perfect name for an actress. Sadly I only married Mr Salt five years ago and as I have been acting for over 30 years, it was a bit late to...
  6. Velorutionary - Stephen Worrall

    Velorutionary - Stephen Worrall
    What do you do for a living? I’m a whisky merchant at Cadenhead’s Whisky Shop & Tasting Room in Marylebone, where we have several hundred single malts ranging from five to over 50 years old. We are just short of our 175th anniversary as an independent bottler, and 187 years as Scotland’s oldest family owned and operated distillers. We run...
  7. Velorutionary - Saleem Asaria

    Velorutionary - Saleem Asaria
    What do you do for a living? I’m Chief Executive of the Cambian Group PLC, which looks after individuals who have very challenging behaviour and are vulnerable, whether that emanates from mental illnesses, learning disabilities, acquired conditions or social and emotional behavioural disturbances. How long have you been a cyclist? About four years. I do cycling as a sport and...
  8. Velorutionary - Russ Bodycomb

    Velorutionary - Russ Bodycomb
    What do you do for a living? I am a director with Z Hotels. We are a new hotel company that started three years ago and already have 5 hotels. How long have you been a cyclist? I started cycling three years ago. As a kid I cycled to school everyday, but when I started working the bike was put...
  9. Velorutionary - Richard Smith

    Velorutionary - Richard Smith
    What do you do for a living? I am a hairdresser at John Frieda on New Cavendish Street in the West End. I have been there for over 20 years. I am mainly based in the salon but have worked on countless fashion shows and shoots in London Paris and Milan. It's a great job. How long have you been...
  10. Velorutionary - Sebastian Conran

    Velorutionary - Sebastian Conran
    Sebastian Conran. What do you do for a living? As a child I aspired to being an inventor, and I guess I am about as close as I can be to my childhood ambition. What's best about cycling? The magic moments: my very favourite place to cycle is over Tower Bridge in London. What are you currently riding? Moultons! What was your...

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