Velorution
Life is Like Riding a Bicycle Mug
AVAILABLE NOVEMBER ONLY: This design first ran in June 2026, then went into the Velorution Vault. It's back for November only, in time for Christmas. A good present for the cyclist in your life.
"Life is like riding a bicycle. To keep your balance, you must keep moving" - a now eternal quote that was originally written in a letter to his son, Eduard, by Albert Einstein.
It feels like a fitting quote for Velorution right now and by buying a mug, you'll be supporting this project in it's infancy.
- Ceramic 11oz/325ml mug
- Dishwasher and microwave safe
- Product safety tests conducted by independent third party laboratories.
More from Velorution Exclusives
Velorution mugs! Back by popular demand for November only. Then they go back in the Vault. Shop the mugs →
About Velorution
For nearly twenty years, Velorution was a chain of much-loved London bike shops — the kind of places you'd pop into for a saddle and leave an hour later, mid-conversation. In 2023, after two cars crashed into two of our shops in a single month, it all came to an end.
I bought the name out of administration and I'm rebuilding Velorution as something new: honest stories about city cycling, gear genuinely worth recommending, and a bit of beauty in your inbox every week. Here's the full story.
Urban cycling news, honest stories, and a front-row seat as we rebuild Velorution from scratch. Free, every week.
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